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Data Protection Declaration for LinkedIn


1. Responsible parties
As operators of this LinkedIn page, we (Deuter Sport GmbH, Daimlerstr. 23, 86368 Gersthofen, Germany), together with the operator of the social network LinkedIn (LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland) are the responsible parties within the meaning of Art. 4 no. 7 of the General Data Protection Regulation (GDPR). When visiting our LinkedIn page, personal data are processed by the responsible parties. We inform you below as to which data are processed in which way and what rights you have in this respect.

As the responsible party for this page, we have concluded agreements with LinkedIn, which regulate the conditions for using the LinkedIn page, among other things. The terms of use of LinkedIn as well as the other conditions and guidelines listed there at the end are decisive.

2. Purposes of processing
The processing of the information should, among other things, make it possible on the one hand for LinkedIn to improve its system of advertising that it distributes via its network. On the other hand, it should make it possible for us as operators of the LinkedIn page to receive statistics that LinkedIn creates based on the visits to our LinkedIn page. This is intended for managing the marketing of our activities. For example, it is possible for us to gain knowledge of the profiles of visitors who appreciate our LinkedIn page or use applications of the page in order to provide them with more relevant contents and develop functions that could be of greater interest to them.

In order to better understand how we can better achieve our goals with our LinkedIn page, demographic and geographical analyses based on the collected data are also created and provided to us. We can use this information to switch interest-based advertisements in a targeted manner without directly knowing the identity of the visitor. If visitors use LinkedIn on several end devices, the collection and analysis can also take place across devices, if the visitors are registered visitors who are respectively logged in under their own profile.

The visitor statistics created are transmitted to us exclusively in anonymised form. We do not have access to the respectively underlying data. 
 
3. Legal basis and legitimate interests
We operate this LinkedIn page in order to present ourselves to and communicate with users of LinkedIn and other interested parties who visit our LinkedIn page. The processing of the users’ personal data takes place on the basis of our legitimate interests in an optimized company presentation (Art. 6 para. 1 lit. f of the GDPR).

4. Transfer of data
It is conceivable that some of the collected information is also processed outside the European Union by LinkedIn Corporation whose registered office is in the USA. Under the US/EU Data Protection Agreement, LinkedIn is "Privacy Shield"-certified and is thus obliged to comply with European data protection requirements.

We ourselves do not pass on any personal data.

5. Possibilities to object
Users of LinkedIn can use the settings for advertising preferences to affect to what extent their user behaviour may be recorded during the visit to our LinkedIn page. Additional possibilities are provided by LinkedIn in the settings in the LinkedIn account.

The processing of information using the cookies used by LinkedIn can moreover be prevented by not permitting cookies from third parties or from LinkedIn in your own browser settings.

6. Nature of joint responsibility
According to the agreements with LinkedIn regarding joint responsibility, it is essential that information requests and the assertion of additional data subject rights are made directly to LinkedIn. As a provider of the social network with the possibility to integrate LinkedIn pages there, LinkedIn alone has direct access to the required information and can additionally immediately take any necessary measures and provide information. If our support is still required, we can be contacted at any time.

7. Information on contact options and other rights as data subject
For further information on our contact data, the rights of persons concerned with respect to us and how we process personal data can be found in the Data Protection Declaration on our website.

Information on the handling of personal data by LinkedIn on LinkedIn can be found in their privacy policy.