like a leasing company for cars, but with bikes and e-bikes instead. More than 30,000 German employers, both large corporations and medium-sized enterprises, have now signed up to JobRad. Over three million people, including deuter co-workers, commute using a bike leased from their employers. We’ve been offering JobRad to our workforce since 2019. Around 17 percent of our workforce now hop on a bike and there’s no sign of this trend abating.
The advantages are obvious:
- Potential financial savings of up to 40 percent compared with buying a bike.
- By using a bicycle or e-bike, our co-workers cut both their own and our company’s carbon footprint.
- Anyone participating in the JobRad program improves their health and fitness. And cycling also releases endorphins so that working days are more relaxed.
All in all, the JobRad program offers lots of benefits, makes our world a little greener and everyone a little happier.
Our co-workers pick a bicycle or e-bike of their choice. We lease it from JobRad and give it to them to use as they wish. In return, we retain a percentage of their gross salaries as deferred compensation. And, of course, they’re free to use these bikes in their leisure time and for sporting activities too. Each JobRad bike is automatically fully insured and guaranteed to be in full working order.
In an era where bikes are becoming status symbols, the JobRad program is a fun way of encouraging our co-workers to embrace sustainability too. It makes getting on a bike easier and takes us a step closer to a resource-friendly corporate strategy.