Deuter USA to Sponsor GORE-TEX Elk Mountains Grand Traverse Race
For Immediate Release
Media Contact:
Todd Walton
The Walton Works, LLC
970.260.9283
Deuter USA to Sponsor GORE-TEX® Elk Mountains Grand Traverse Race
Longmont, Co (March 23, 2012) – Deuter USA, a market leader of technical packs, is proud to be a participating sponsor of the 15th Annual GORE-TEX® Elk Mountains Grand Traverse Race, which takes place March 30th, 2012.
An extreme endurance race, the Grand Traverse spans 40 miles between the towns of Crested Butte and Aspen, CO starting at midnight, often in sub-zero temperatures. The course is based on the mail routes of the 1880’s, connecting the two towns. Teams of two racers will climb more than 7,800 vertical feet in this elite self-supported backcountry race, which proves a true testing ground for athletes and their gear.
“This race is a natural fit with our products and the Deuter brand,” says Christian Mason, Director of Sales and Marketing at Deuter USA. “It’s one of the most intense ski races in the United States and we’re proud to be a part of it.”
For more information visit www.elkmountaintraverse.com. Social media fans can follow the race on Facebook and Twitter (@EMGTskirace).
About Deuter
Deuter Sport GmbH of Gersthofen, Germany, celebrated its 110th year in 2008 and is one of the leading international technical pack brands. Deuter’s major focus is on the development and sales of innovative, high quality and multi-use packs. Deuter’s current strength in pack innovation is the ventilated Aircomfort back system they have developed and refined over the last 24 years, as well as their complete line of child carriers. Since establishing a subsidiary in Longmont, Colorado, in 2001, Deuter has made a significant impact in the U.S. market. Deuter USA, Inc. has over 600 specialty accounts and has been recognized by its retailers as one of the top backpack brands in the industry. Deuter’s ACT Zero 50+15 backpack is the recipient of the Outside Magazine 2011”Gear of the Year” Award. For more information, please visit http://www.deuter.com.
